{"title":"ONE","description":"\u003cp data-start=\"293\" data-end=\"378\"\u003eEvery story has a first page. For Project 12, \u003cem data-start=\"339\" data-end=\"352\"\u003eChapter One\u003c\/em\u003e is where it all begins.\u003c\/p\u003e\n\u003cp data-start=\"380\" data-end=\"599\"\u003eInspired by the timeless language of classic wheel design. Wheels that defined motorsport and street culture for decades. The \u003cstrong data-start=\"520\" data-end=\"597\"\u003eP12-01 reimagines that heritage through the lens of magnesium innovation.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"601\" data-end=\"893\"\u003eWe turned to aerospace grade magnesium, cutting away unnecessary weight while amplifying strength and response. The result is a wheel that feels instantly familiar yet completely new, a modern classic forged for the next generation of performance machines.\u003c\/p\u003e\n\u003cp data-start=\"895\" data-end=\"945\"\u003eMore than a wheel, \u003cem data-start=\"914\" data-end=\"927\"\u003eChapter One\u003c\/em\u003e is a statement:\u003c\/p\u003e\n\u003cul data-start=\"946\" data-end=\"1169\"\u003e\n\u003cli data-start=\"946\" data-end=\"1003\"\u003e\n\u003cp data-start=\"948\" data-end=\"1003\"\u003eThat lightweight design isn’t a trend, it’s a legacy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1004\" data-end=\"1085\"\u003e\n\u003cp data-start=\"1006\" data-end=\"1085\"\u003eThat the spirit of racing’s golden era still has a place in tomorrow’s roads.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1086\" data-end=\"1169\"\u003e\n\u003cp data-start=\"1088\" data-end=\"1169\"\u003eThat Project 12 will always honor the classics , but never be confined by them.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1171\" data-end=\"1288\"\u003eWith \u003cstrong data-start=\"1176\" data-end=\"1191\"\u003eChapter One\u003c\/strong\u003e, the Project 12 story begins. The future of forged magnesium wheels has turned its first page.\u003c\/p\u003e","products":[{"product_id":"p12-02","title":"P12-02","description":"\u003cp data-start=\"346\" data-end=\"629\"\u003eThe P12-01 is the revinventtion of the classic split 5 spoke design with special spoke cutout. Engineered from aerospace-grade magnesium alloy to deliver unmatched strength-to-weight performance. Designed with precision and motorsport DNA, it embodies the fusion of lightweight innovation and aggressive styling.\u003c\/p\u003e\n\u003cp data-start=\"631\" data-end=\"649\"\u003e\u003cstrong data-start=\"631\" data-end=\"647\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"650\" data-end=\"1255\"\u003e\n\u003cli data-start=\"650\" data-end=\"800\"\u003e\n\u003cp data-start=\"652\" data-end=\"800\"\u003e\u003cstrong data-start=\"652\" data-end=\"690\"\u003eUltra-Light Magnesium Construction\u003c\/strong\u003e — up to 30% lighter than traditional forged aluminum wheels, enhancing acceleration, braking, and handling.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"801\" data-end=\"918\"\u003e\n\u003cp data-start=\"803\" data-end=\"918\"\u003e\u003cstrong data-start=\"803\" data-end=\"823\"\u003eForged Precision\u003c\/strong\u003e — CNC-machined for accuracy in every detail, ensuring perfect balance and load distribution.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"919\" data-end=\"1062\"\u003e\n\u003cp data-start=\"921\" data-end=\"1062\"\u003e\u003cstrong data-start=\"921\" data-end=\"950\"\u003ePerformance-Driven Design\u003c\/strong\u003e — optimized spoke geometry reduces unsprung weight while maintaining structural rigidity under high G-forces.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1063\" data-end=\"1142\"\u003e\n\u003cp data-start=\"1065\" data-end=\"1142\"\u003e\u003cstrong data-start=\"1065\" data-end=\"1086\"\u003eMotorsport Proven\u003c\/strong\u003e — inspired by racing, built for the street and track.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1143\" data-end=\"1255\"\u003e\n\u003cp data-start=\"1145\" data-end=\"1255\"\u003e\u003cstrong data-start=\"1145\" data-end=\"1164\"\u003eCustom Finishes\u003c\/strong\u003e — available in satin, gloss, or custom powder coat options to match your build.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1257\" data-end=\"1396\"\u003e\u003cstrong data-start=\"1257\" data-end=\"1273\"\u003eApplications\u003c\/strong\u003e\u003cbr data-start=\"1273\" data-end=\"1276\"\u003eIdeal for high-performance EVs, supercars, and track-focused builds demanding the ultimate in lightweight performance.\u003c\/p\u003e","brand":"Project 12","offers":[{"title":"16 Inch (7J)","offer_id":45557810790579,"sku":null,"price":1300.0,"currency_code":"USD","in_stock":true},{"title":"17 Inch (7.5J)","offer_id":45046260105395,"sku":null,"price":1325.0,"currency_code":"USD","in_stock":true},{"title":"18 Inch (8J~12J)","offer_id":45046260138163,"sku":null,"price":1375.0,"currency_code":"USD","in_stock":true},{"title":"18 Inch (12.5~13J)","offer_id":45046260170931,"sku":null,"price":1400.0,"currency_code":"USD","in_stock":true},{"title":"19 Inch (8J~12J)","offer_id":45046260203699,"sku":null,"price":1600.0,"currency_code":"USD","in_stock":true},{"title":"19 Inch (12.5~13J)","offer_id":45046260236467,"sku":null,"price":1625.0,"currency_code":"USD","in_stock":true},{"title":"20 Inch (8J~12J)","offer_id":45046260269235,"sku":null,"price":1700.0,"currency_code":"USD","in_stock":true},{"title":"20 Inch (12.5~13J)","offer_id":45046260302003,"sku":null,"price":1750.0,"currency_code":"USD","in_stock":true},{"title":"21 Inch (8J~12J)","offer_id":45046260334771,"sku":null,"price":1950.0,"currency_code":"USD","in_stock":true},{"title":"21 Inch (12.5~13J)","offer_id":45046260367539,"sku":null,"price":1975.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0728\/9808\/5043\/files\/c98ef640-f4ce-41c7-a4a5-605c2d639d04.jpg?v=1768435172"},{"product_id":"p12-03-s","title":"P12-03","description":"\u003cp data-start=\"346\" data-end=\"629\"\u003eThe P12-03 is the feature split 7 spoke design. Engineered from aerospace-grade magnesium alloy to deliver unmatched strength-to-weight performance. Designed with precision and motorsport DNA, it embodies the fusion of lightweight innovation and aggressive styling.\u003c\/p\u003e\n\u003cp data-start=\"631\" data-end=\"649\"\u003e\u003cstrong data-start=\"631\" data-end=\"647\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"650\" data-end=\"1255\"\u003e\n\u003cli data-start=\"650\" data-end=\"800\"\u003e\n\u003cp data-start=\"652\" data-end=\"800\"\u003e\u003cstrong data-start=\"652\" data-end=\"690\"\u003eUltra-Light Magnesium Construction\u003c\/strong\u003e — up to 30% lighter than traditional forged aluminum wheels, enhancing acceleration, braking, and handling.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"801\" data-end=\"918\"\u003e\n\u003cp data-start=\"803\" data-end=\"918\"\u003e\u003cstrong data-start=\"803\" data-end=\"823\"\u003eForged Precision\u003c\/strong\u003e — CNC-machined for accuracy in every detail, ensuring perfect balance and load distribution.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"919\" data-end=\"1062\"\u003e\n\u003cp data-start=\"921\" data-end=\"1062\"\u003e\u003cstrong data-start=\"921\" data-end=\"950\"\u003ePerformance-Driven Design\u003c\/strong\u003e — optimized spoke geometry reduces unsprung weight while maintaining structural rigidity under high G-forces.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1063\" data-end=\"1142\"\u003e\n\u003cp data-start=\"1065\" data-end=\"1142\"\u003e\u003cstrong data-start=\"1065\" data-end=\"1086\"\u003eMotorsport Proven\u003c\/strong\u003e — inspired by racing, built for the street and track.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1143\" data-end=\"1255\"\u003e\n\u003cp data-start=\"1145\" data-end=\"1255\"\u003e\u003cstrong data-start=\"1145\" data-end=\"1164\"\u003eCustom Finishes\u003c\/strong\u003e — available in satin, gloss, or custom powder coat options to match your build.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1257\" data-end=\"1396\"\u003e\u003cstrong data-start=\"1257\" data-end=\"1273\"\u003eApplications\u003c\/strong\u003e\u003cbr data-start=\"1273\" data-end=\"1276\"\u003eIdeal for high-performance EVs, supercars, and track-focused builds demanding the ultimate in lightweight performance.\u003c\/p\u003e","brand":"Project 12","offers":[{"title":"16 Inch (7J)","offer_id":45557821309107,"sku":null,"price":1300.0,"currency_code":"USD","in_stock":true},{"title":"17 Inch (7.5J)","offer_id":45557821341875,"sku":null,"price":1325.0,"currency_code":"USD","in_stock":true},{"title":"18 Inch (8J~12J)","offer_id":45557821374643,"sku":null,"price":1475.0,"currency_code":"USD","in_stock":true},{"title":"18 Inch (12.5~13J)","offer_id":45557821407411,"sku":null,"price":1495.0,"currency_code":"USD","in_stock":true},{"title":"19 Inch (8J~12J)","offer_id":45557821440179,"sku":null,"price":1600.0,"currency_code":"USD","in_stock":true},{"title":"19 Inch (12.5~13J)","offer_id":45557821472947,"sku":null,"price":1625.0,"currency_code":"USD","in_stock":true},{"title":"20 Inch (8J~12J)","offer_id":45557821505715,"sku":null,"price":1700.0,"currency_code":"USD","in_stock":true},{"title":"20 Inch (12.5~13J)","offer_id":45557821538483,"sku":null,"price":1750.0,"currency_code":"USD","in_stock":true},{"title":"21 Inch (8J~12J)","offer_id":45557821571251,"sku":null,"price":1950.0,"currency_code":"USD","in_stock":true},{"title":"21 Inch (12.5~13J)","offer_id":45557821604019,"sku":null,"price":1975.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0728\/9808\/5043\/files\/dc4049d2-37e9-46a3-859d-338ca14aed68_824f0af6-b192-4358-b83d-a7e1a7b3380e.jpg?v=1759796547"}],"url":"https:\/\/project12wheels.com\/collections\/one.oembed","provider":"Project 12","version":"1.0","type":"link"}